Information pursuant to EU Regulation 2016/679 (“GDPR”)

When you use our services, you accept that our company collects some of your personal data. This page is intended to tell you what data we collect, why and how we use it.

We process two types of data:

  1. data provided by the user
  2. data we automatically collect

Data provided by the user

If you are a private individual

When you register, we ask you to provide us with some data that you need to take advantage of our service.

These are, for example, the data we ask for:

  • address
  • email and password
  • first name
  • date of birth
  • sex
  • city ​​or municipality of reference
  • telephone number

Third party data

If you provide personal data of third parties, such as those of your family or friends, you must be sure that these subjects have been adequately informed and have consented to their treatment in the manner described in this statement.

Data of minors under 16

If you are under 16 you cannot provide us with any personal data nor can you register on this site, and in any case we do not assume responsibility for any false statements you provide. If we become aware of the existence of false declarations, we will proceed with the immediate cancellation of any personal data acquired.

If you are a professional

If you are a professional, when you create a professional account you are asked to provide us with some data:

  • company name,
  • VAT number
  • contact name
  • email address
  • telephone number
  • other data: professional category and full address

Data that we automatically collect

We collect the following data through the services you use:

  • technical data: for example IP address
  • browser type
  • information on your computer
  • data relating to the current (approximate) position of the instrument you are using;
    data collected using cookies or similar technologies: for more information, please visit the ” Use of Cookies ” section.


We use the data collected to offer you our service every day, to inform you about our commercial activities or to offer you a more personalized service in line with your interests.

1.1. To guarantee access to our services and improve their delivery

We use your data to guarantee you access to our services and their provision, including:

  • registration and creation of the reserved area
  • publishing content
  • use of the “favorite” and “saved searches” features
  • communications related to the provision of the service
  • messaging between users (Messages)
  • contact with the Customer Center also through the Chat functionality
  • review moderation or removal of content, fraud prevention
  • administrative, financial or accounting activities, such as those relating to the purchase of paid services and any credit recovery

These treatments are necessary to correctly provide the services of Subito to the users who join them.

We also use your data to improve and implement the service, through the following treatments:

  • detection of your current position (approximate) to facilitate the use of some functions of the service, such as viewing the ads of users close to you
  • communications relating to services similar to those used by you
  • market research
  • Optional surveys and activities to detect user satisfaction

These treatments are based on the legitimate interest of the owner and you can object at any time.

1.2. To inform you about our commercial activities

We use the collected data, if you have expressly given us your consent, to inform you about promotional activities that may interest you.

In particular, we use them for:

  • communicate promotional, commercial and advertising activities on Subito events, initiatives or partnerships, by e-mail, sending SMS or push notifications; only if you are a professional, for phone calls through an operator, customer care service consisting of offering dedicated services during sales and after-sales
  • perform analysis and reporting activities connected to promotional communication systems, such as detecting the number of open e-mails, clicks made on the links within the communication, the type of device used to read the communication and the related operating system or the list of unsubscribed from the newsletter.

1.3. To offer you a personalized service

We process the collected data, if you have expressly given us your consent, to analyze your habits or consumption choices in order to offer you an increasingly personalized service in line with your interests and to improve our commercial offer. In any case, these analyzes are not related to an automated decision-making process.


The provision of personal data is mandatory exclusively for the processing necessary for the provision of the services offered by the company ARIAUDO PAOLO Media Marketing & Communication (any refusal for the purpose of providing the service makes it impossible to use the service itself); it is instead optional for promotional and profiling purposes and any refusal to give consent does not have negative consequences on the provision of the service offered within this site and related applications.

2. Holder of the treatment

2.1. Holder of the treatment
The data controller is ARIAUDO PAOLO Media Marketing & Communication in the person of its pro tempore legal representative, with registered office located in Centallo CUNEO (IT), Br. Roata Chiusani 138, CF RDAPLA01S16I470I and VAT number: 03857570042

The owner of the treatment for the data provided is the owner of the domain itself.

2.2. Subjects to whom personal data may be disclosed

The data collected as part of the provision of the service may be communicated to:

  • companies that perform functions strictly connected and instrumental to the operation – including technical – of the services of Ariaudo Media Marketing & Communication, such as suppliers that provide services aimed at reviewing and verifying advertisements, suppliers of direct marketing and customer care services , companies that provide archiving, administrative, payment and billing services, associated companies that provide technical components for the provision of some features of the service
  • administrative and judicial bodies and authorities by virtue of legal obligations

Your personal data may be transferred outside the European Union to be processed by some of our service providers. In this case, we ensure that this transfer takes place in compliance with current legislation and that an adequate level of protection of personal data is guaranteed based on an adequacy decision, on standard clauses defined by the European Commission or on Binding Corporate Rules.

In no case do we transfer or sell personal data to third parties.


You can, at any time, view your personal data in your private area, modify or delete it. Enter your account and click the ” Reserved Area ” section.

Exercise of your rights

Any natural person who uses our service can:

  • obtain from the owner, at any time, information about the existence of their personal data, the origin of the same, the purposes and methods of treatment and, if present, to obtain access to personal data and the information referred to in the article 15 of the GDPR
  • request the updating, rectification, integration, cancellation, limitation of data processing if one of the conditions set out in article 18 of the GDPR occurs, transformation into anonymous form or blocking of personal data, processed in violation by law, including those whose retention is unnecessary for the purposes for which the data were collected and / or subsequently processed
  • object, in whole or in part, for legitimate reasons, to the processing of data, even if pertinent to the purpose of the collection and processing of personal data provided for the purposes of commercial information or for sending advertising materials or direct sales or for carrying out market research or commercial communication. Each user also has the right to withdraw consent at any time without prejudice to the lawfulness of the treatment based on the consent given before the revocation
  • receive their personal data, provided knowingly and actively or through the use of the service, in a structured format, commonly used and readable by an automatic device, and to transmit them to another data controller without impediments
  • propose a complaint to the Guarantor Authority for the protection of personal data in Italy

We remind you that for any question or request regarding your personal data and respect for your privacy you can write to the dedicated address


The storage of personal data will take place in paper and / or electronic / IT form and for the time strictly necessary for the fulfillment of the purposes referred to in point 1 , in compliance with your privacy and current regulations.

In the case of active users, the content generated by the user will be kept for 36 months for reasons of security, prevention and moderation of content and / or conduct contrary to the conditions of the service and the rules of our company in order to ensure better quality of the same also in collaboration with the Authorities.

For analysis purposes aimed at the development and improvement of the service, the user’s personal data may be subject to the same retention period.

For direct marketing and profiling purposes, we store your data for a maximum period equal to that provided for by the applicable legislation (respectively equal to 24 and 12 months) .

Invoices, accounting documents and transaction data are kept for 11 years pursuant to the law (including tax obligations).

In the case of exercising the right to be forgotten through a request for express cancellation of personal data processed by the owner, we remind you that such data will be stored, in a protected form and with limited access, only for the purpose of ascertaining and suppressing crimes, for a period not more than 12 months from the date of the request and subsequently they will be securely canceled or irreversibly anonymised.

Finally, we remind you that for the same purposes, the data relating to electronic traffic, however excluding the contents of the communications, will be kept for a period not exceeding 6 years from the date of communication, pursuant to art. 24 of Law no. 167/2017, which transposed the EU Directive 2017/541 on anti-terrorism.

If you do not exercise any active action (for example browsing, research and / or any other way of using the service) on this site for a period of 27 months, you will be classified as an inactive user and your personal data will be automatically deleted.


The data are collected by the subjects indicated in point 2 , according to the indications of the reference legislation, with particular regard to the security measures provided for by the GDPR (art.32) for their treatment using IT, manual and automated tools and with strictly related logic for the purposes indicated in point 1 and in any case in order to guarantee the security and confidentiality of the data.

In compliance with applicable legislation, an anti-spam verification system is active on communications between users. The data entered therein may be verified for the sole purpose of identifying illegal activities or content that does not comply with the General Conditions of the Service, but will not be processed or communicated for commercial or promotional purposes.

This information may be subject to changes. If substantial changes are made to the use of the data relating to the user by the Owner, the latter will notify the user by publishing them with the utmost evidence on their pages or through alternative or similar means.

Use of cookies

This site uses Google Analytics, a web analysis service provided by Google, Inc. (“Google”). Google Analytics uses “cookies”, which are text files that are stored on your computer to allow the website to analyze how users use the site. We use Analytics in anonymous form (removal of the last block of the IP address).
The information generated by the cookie about your use of the website (including your IP address) will be transmitted to and stored on Google’s servers in the United States. Google will use this information for the purpose of evaluating your use of the website, compiling reports on website activity for website operators and providing other services relating to website activity and use of the Internet. Google may also transfer this information to third parties where this is required by law or where such third parties process the aforementioned information on behalf of Google. Google will not associate your IP address with any other data held by Google. You can refuse to use cookies by selecting the appropriate setting on your browser, but this may prevent you from using all the features of this website. By using this website, you consent to the processing of your data by Google for the methods and purposes indicated above.

The ” Site ” uses cookies to make its services simple and efficient for those who visit the pages.

There are various types of cookies, some to make the use of the Site more effective, others to enable certain features.

Analyzing them in detail my cookies allow you to:

  • store the preferences entered
  • avoid re-entering the same information several times during the visit such as username and password
  • analyze the use of the services and content provided to optimize the browsing experience and the services offered

Types of cookies used

Technical cookies

They allow the correct functioning of some sections of the Site . There are two categories: persistent and session:

  • persistent : they remain even once the browser is closed until their preset expiration date
  • session : they are deleted every time the browser is closed

These cookies, always sent from this domain, are necessary to correctly view the site and in relation to the technical services offered, they will therefore always be used and sent , unless the user changes the settings in their browser (thus potentially affecting the display of the site pages).

Analytical cookies

The cookies in this category are used to collect information on the use of the site which will use this information regarding anonymous statistical analysis in order to improve the use of the site and to make the content more interesting and relevant to the wishes of the user. This type of cookie collects anonymous data on user activity and how it arrived on the Site. Analytical cookies are sent from the site itself or from third-party domains.

Analysis cookies of third-party services

These cookies are used in order to collect information on the use of the site by users anonymously, such as: pages visited, time spent, origins of the traffic of origin, geographical origin, age, gender and interests for the purpose of campaigns of marketing. These cookies are sent from third-party domains external to the site.

Cookies to integrate third-party software products and functions

This type of cookie integrates features developed by third parties within the pages of the Site such as icons and preferences expressed in social networks for the purpose of sharing site content or for the use of third-party software services (such as software for generate maps and additional software that offer additional services). These cookies are sent from third-party domains that offer their functionality on the pages of the site.

The domain owner, according to current legislation, is not required to seek consent for technical and analytics cookies , as they are necessary to provide the requested services.

For all other types of cookies, consent can be expressed by the User in one or more of the following ways:

  • Through specific configurations of the browser used or the related computer programs used to navigate the pages that make up the Site.
  • By changing the settings in the use of third-party services

Both of these solutions could prevent the user from using or viewing parts of the Site.

Websites and third-party services

The site may contain links to other websites that have their own privacy policy which may be different from the one adopted and therefore not responsible for these sites.

How to disable cookies by configuring the browser


  1. Run the Chrome browser
  2. Click on the menu in the browser toolbar next to the url entry window for navigation
  3. Select Settings
  4. Click Show Advanced Settings
  5. In the “Privacy” section click on the ” Content settings ” button
  6. In the “Cookies” section you can change the following cookie settings:
    • Allow saving data locally
    • Change the local data only until the browser is closed
    • Prevent sites from setting cookies
    • Block third-party cookies and site data
    • Manage exceptions for some websites
    • Elimination of one or all cookies

For more information visit the dedicated page .

Mozilla Firefox

  1. Run the Mozilla Firefox browser
  2. Click on the menu in the browser toolbar next to the url entry window for navigation
  3. Select Options
  4. Select the Privacy panel
  5. Click Show Advanced Settings
  6. In the “Privacy” section click on the ” Content settings ” button
  7. In the ” Tracking ” section you can change the following cookie settings:
    • Ask the sites not to make any tracking
    • Notify sites of availability to be tracked
    • Do not communicate any preference regarding the tracking of personal data
  8. From the ” History ” section you can:
    • By enabling “Use custom settings” select to accept third-party cookies (always, from the most visited sites or never) and to keep them for a specified period (until they expire, when Firefox is closed or ask every time)
    • Remove the individual cookies stored

For more information visit the dedicated page .

Internet Explorer

  1. Run the Internet Explorer browser
  2. Click on the Tools button and choose Internet Options
  3. Click on the Privacy tab and in the Settings section change the slider according to the desired action for cookies:
    • Block all cookies
    • Allow all cookies
    • Selection of sites from which to obtain cookies: move the cursor to an intermediate position so as not to block or allow all cookies, then press on Sites, in the Website Address box enter a website and then press on Block or Allow

For more information visit the dedicated page .


  1. Run the Safari browser
  2. Click on Safari , select Preferences and click on Privacy
  3. In the Block Cookies section, specify how Safari must accept cookies from websites.
  4. To view which sites have stored cookies, click on Details

For more information visit the dedicated page .

Safari iOS (mobile devices)

  1. Run the iOS Safari Browser
  2. Tap on Settings and then Safari
  3. Tap on Block Cookies and choose from the various options: “Never”, “Third party and advertisers” or “Always”
  4. To delete all cookies stored by Safari, tap on Settings , then on Safari and finally on Delete Cookies and data

For more information visit the dedicated page .


  1. Run the Opera browser
  2. Click on Preferences then on Advanced and finally on Cookies
  3. Select one of the following options:
    • Accept all cookies
    • Accept cookies only from the site you visit: third-party cookies that are sent from a domain other than the one you are visiting will be rejected
    • Never accept cookies: all cookies will never be saved

For more information visit the dedicated page (in English) .

How you can disable third party service cookies

This page is visible through the link at the bottom of all the pages of the Site pursuant to art. 122 second paragraph of Legislative Decree 196/2003 and following the simplified procedures for the information and the acquisition of consent for the use of cookies published in the Official Journal n.126 of June 3, 2014 and related register of measures n.229 of May 8, 2014.

Last updated January 2020